Mindy Anderson
Chief Marketing Officer
REAP Advisor
New York, USA
Accomplished strategic marketing leader delivering 20+ years of impact across marketing and digital innovations, Mindy specializes in leading marketing and growth strategies in fast-paced environments: scaling from 1MM-100 MM in revenue post-seed through Series C and/or developing and launching GTM strategies, products and services.
Her background spans a diverse range of projects and environments including in-house marketing leadership and consulting for: B2B, Wealth Management, SaaS, FinTech, Supply Chain, UX Research, Accounting, and B2C, Wellness/Holistics and Marketplaces (Amazon FBA) for Fortune 100 companies and start-ups alike.
Mindy thrives in innovative, high-growth environments and have a passion for leading businesses and teams to success.
Success is often realized by those
who are committed to achieving their goals
no matter the peaks and valleys.
EXPERTISE AND FOCUS
I develop and mentor highly-motivated teams built on the foundation of cross-functional collaboration, clear and inspirational leadership, and mutual respect.
With a track record of managing complex and fast-paced projects, I create strategic plans that enable growth.
AREA OF EXPERTISE:
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Marketing Strategy & GTM Planning
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Content Strategy and Buyer Segmentation
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Lead Generation, Demand Generation, and Growth Marketing
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CRM, Marketing Automation & Account Based Marketing (ABM)
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Product Marketing
MY FAVORITE FRAMEWORK
I use best-in-class frameworks to help entrepreneurs extend brand reach, drive high-quality demand, create unique and unexpected marketing experiences that achieve revenue goals.
"Unlocking the power of sales
and marketing requires expertise and a willingness to think outside
the box. "
Mindy is a knowledgeable and passionate marketing professional who knows her content very well and drives results in a timely fashion.
Mindy is considerate to the challenges but being a goal oriented by nature she takes a role of organizational change agent and is willing and able to drive success
Vice President and Head of Global Data Management at Infor
Mindy is a hands on marketer with an eye for detail. She understands how to define the user experience as well as build out new digital content strategies, generate inbound leads through the website, email, SEO, SEM, social media, mobile and direct mail campaigns.
She was instrumental in adapting our content and ensuring the content meets our overall business objectives
Brand, Marketing & Communications at Ernst & Young
Marketing and Sales Fusion
Join other entrepreneurs who are elevating their companies to new heights by recognizing the importance of aligning marketing and sales strategies.
Understanding the power of 3: attracting, converting, and serving - is critical to achieving a harmonious and successful outcome.
Ask for a discounted rate of $299 per month
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